Publisher’s Possibility Honor: Anjolee Creates Customized Engagement Rings and High-Quality Jewellery for That Significant Other
The Quick Version: Because later part of the sixties, partners buying customized diamond bands for involvements or anniversaries have actually turned to Anjolee. Once the originator regarding the diamond golf bracelet, Anjolee is actually a leading precious jewelry inventor that creates its products on the specs of their consumers. The company can create any band that couples wish, and manufacturing often takes under seven days. Anjolee’s determination to supplying quality services and products for partners has actually attained it our very own publisher’s Choice honor⢠as outstanding destination to purchase a wedding ring.
In years past, individuals were encouraged to spend 90 days’ worth regarding wage on an engagement ring. But a recent survey discovered that many people now spend only a couple of weeks’ really worth of their income on a ring that’s supposed to endure permanently. But that does not mean they anticipate lower quality.
Lovers will also be almost certainly going to store with each other for a band, versus years past once the band was actually typically a shock gift. Contained in this brand-new atmosphere, on line band purchases became usual, as couples look for alternatives for customization they can’t get seeing a mall jeweler or a specialized boutique shop.
Those web stores offer less expensive because they don’t possess expense costs that come with a retail store. It’s also easier for online stores to pay attention to quality and will be offering far more solutions than an outlet could.
Which is undoubtedly the case with Anjolee, a jewelry producer containing sector sources dating back to to your belated 1960s. The firm, which first-created the diamond tennis bracelet, supplies couples the chance to custom-design the rings of the goals online.
“What establishes you apart is the top quality and all of our focus on detail,” mentioned Andrea Golan, Anjolee Account management. “The mountings that we set the expensive diamonds around tend to be significant, and the bands commonly flimsy â these include supposed to keep going a lifetime.”
Andrea mentioned that almost all of Anjolee’s customers are folks in their unique mid-to-late 20s and early 30s that wanting to get hitched, but the company additionally views a great amount of Baby Boomers that are purchasing anniversary presents and buying jewellery for someone special.
As a producer, Anjolee differentiates alone in the market by removing the intermediaries typically available on additional precious jewelry web sites, also it can develop any ring the customers need.
That determination for the art generating jewelry and its modification solutions has actually gained Anjolee the Editor’s Choice honor⢠as a great destination to purchase a wedding ring.
an important Name inside the Diamond Industry Because 1960s
When the company started in the late 1960s, it rapidly gained reputation because the originator associated with the well-known and eternal diamond playing tennis bracelet. It were only available in New York City and grew to become a full-service supplier of top quality diamond parts across the nation.
The company afterwards transferred to la before deciding in Chula Vista, California, and dealing with both wholesale suppliers and merchants. But, in 2007, it chose to increase their businesses to get results directly with clients by generating Anjolee, the e-commerce arm of the business.
Anjolee is actually a mixture of the word angel, a changed form of the French term for beauty, and Lee â the name in the founders’ mother.
Now, Anjolee creates engagement bands and bracelets, earrings, pendants, alongside personalized precious jewelry. It continues to be the biggest company and retailer of tennis necklaces in America.
And the family-run business is filled up with downline who work with each other for any good thing about consumers. Andrea said an order ended up being recently located by two whom planned to get married on a Sunday together with ordered the ring the prior Monday.
“we-all believed responsible for the happy couple, and then we made certain which they had gotten the ring punctually,” she stated. “We’re all committed to caring for the consumer. That is our mantra.”
The firm crafts heirloom-quality bits of jewelry, which Andrea said look much more spectacular in-person than they are doing during the photographs on the site. And instructions arrive in a jewelry package which contains a little light, so a ring even appears spectacular should you suggest at nighttime.
A special someone will dsicover the ring radiant when the package opens up. And throughout the day, the light helps the part produce a little extra sparkle.
Pop issue aided by the Ring of Your lover’s Dreams
New clients are often surprised at exactly how much control they’ve got in the process of creating the ring regarding ambitions from the Anjolee internet site. The modification methods let them develop and buy precisely what you would like, and never having to search around or create appointments.
“Because we are the manufacturer, we are able to include private variations to jewellery and other people can create a piece that reflects their unique connection,” Andrea stated.
The first step should determine the design of material. Fashions feature fascinating pear-shaped stones and Halo rings â expensive diamonds with a ring of more compact diamonds ready around all of them. Andrea also asserted that increased gold and eternity bands were preferred choices.
Once you choose the diamond form, you’ll be able to furthermore modify the band by seeking the band dimensions, steel sort, carat weight, and diamond high quality. Anjolee supplies virtually numerous combos to make sure pleasure.
For those who are unsure in what to decide on, the Anjolee website offers a good amount of educational information regarding important matters to think about when purchasing a diamond. That guidance includes cleansing tips and concept ideas for the pieces they generate. It is in addition crucial to see the distinction between several types of gold and platinum before making the band.
Anjolee furthermore distinguishes by itself from other businesses by offering a variety of ring sizes. Customers can choose between dimensions 4 and 8.5, as well as pay just your components which go in to the finished item. Which means smaller rings are more affordable.
After you make your gemstone or little bit of precious jewelry, it normally takes between four and seven business days to create the product. The production procedure starts just after the consumer spots your order.
“The portion is manufactured just for them,” Andrea stated.
Anjolee: Quality and provider Inspire duplicate Customers
Anjolee supports all quality services and products it creates for consumers because its bands and jewelry are made to keep going for years and years.
“We make items that are made to final,” Andrea mentioned, including that Anjolee offers a one-year warranty in addition to free band measurements for lifetime. Clients buy free cleansing and prong tightening. All parts feature free shipping and insurance assuring their particular sales get to best problem. The firm likewise has a 30-day return plan.
Anjolee offers clients the choice buying one more certification from the International Gemological Institute. All acquisitions incorporate a free certification of Authenticity, although an included IGI certificate is rarer.
“We want clients to understand what they may be buying is really what they truly are acquiring. We do not mind independent third parties analyzing the jewellery, and, actually, we are proud of it,” Andrea mentioned. “We stand behind our very own jewellery.”
That service gained the organization the 2019 Newsweek customer care honor. Consumers in addition appreciate that Anjolee resources each one of its diamonds from ethical mines.
In the place of browsing website, some customers elect to download the Anjolee application, you’ll find on iOS and Android. Together with helping customers buy rings as well as other jewelry, the app provides special offers and offers.
Inside the future months and many years, Andrea stated the organization wants to expand the customer base and allow more lovers to develop their own engagement bands immediately with a company.